It is one of the biggest honors of my life to get to run East of Ellie, an events co. I remember the night I purchased eastofellie.com from my couch in my Prospect Street apartment. That was 2009 and since that day I have never stopped dreaming, reaching higher and wanting more for Ellie. I sit at our events and just watch, grateful for the opportunity to get to do this everyday. So what do I do? Anything and everything. But mostly I spearhead the creative direction for all events. I work with clients to brainstorm new ideas and set the strategic direction and the tone for innovative event themes and creative visual executions. I tap into what others call my uncanny ability to understand and recognize our client’s needs and crafts the event to exceed their expectations. Accomplishments include: Two 40 Under 40 Awards, 2017 Style Award Finalist with BizBash, multiple publications in YFS Magazine, featured on Business Rockstars, YP Panelist, as well as other publications and speaking engagements.Learn More
I started event planning right out of business school. I thought I needed to do something more with my marketing career - so I took a fancy corporate job. Over a decade later I am still planning events. Being an event planner is a lifestyle, not a job description.
Becoming an event planner was my dream, becoming a small business owner is what made it all a reality. Read my blog to hear all about my professional history. Check out my story on how East of Ellie became a reality.
After spending more than 6 years as global brand manager for Westin Hotels & Resorts, I understand the dynamics of advancing a global brand and have the experience to develop programming rooted at the core of any brand strategy. Photo property of Westin Hotels and Resorts Worldwide